PRAGMATIC EQUIVALENCE PROBLEM OF MASS MEDIA TEXT TRANSLATION
Sayutina Tatyana Vladimirovna
Master Student, Department of Translation Theory and Practice,
Volgograd State University
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Prosp. Universitetsky, 100, 400062 Volgograd, Russian Federation
Key words: translation, equivalence, mass media, pragmatic equivalence, communicative equivalence, adequacy of translation, pragmatic adaptation, interlingual communication.
 Sayutina.pdf |