Social and cultural potential of urban space In linguosemiotic and translatological aspects (on material of the german and russian languages)

Vlasenkova Anastasiya Sergeevna 

Master Student, Translation Studies Department,
Volgograd State University
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Prosp. Universitetsky, 100, 400062 Volgograd, Russian Federation


Abstract. This research is devoted to identifying linguistic and semiotics potential of
urban texts, determining the city texts translation technologies and studying the behavior of
the translator in urban space.
Key words: translation, naming, urban discourse, strategy and technologies of translation,
urban text.


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